about us

Keith Klein & Co. is a consultancy that loves to work on projects that exist in the margins.  As thinkers, doers, entrepreneurs and creators, these experiences have served us well. Helped us found and run a large, multinational agency. Create and develop brands. And run a business.  

Because of our willingness to color outside the lines, Keith Klein & Co. has been fortunate to work with a wide range of people, agencies and businesses, from ad agencies like Ogilvy, Weiden & Kennedy, mcgarrybowen, Havas and others, brand consultancies like Siegal + Gale, experiential agencies like Imagination, PR firms like M Booth & management consultancies like McKinsey & Co. As a result, Keith Klein & Co. brings a broad perspective to all projects, and can produce content for all mediums, including TV, print, film, social, web-based series, digital and experiential.  In addition to working with countless talented people on projects for communications and business consultancies, Keith has founded and run his own business, which not only gives him a unique insider perspective, but also expanded his expertise to include the food industry, a space that he has a great passion for and belief in for its transformative potential.  


What we do

Concept ideation FOR Content & advertising

  • STRATEGIC DEVELOPMENT
  • RESEARCH (INDUSTRY, COMPETITORS, CULTURAL)
  • BUILDING A PLATFORM
  • IDEA GENERATION
  • EDITING & REFINEMENT
  • TESTING ACROSS MEDIA

BRAND CULTURE development

  • OBSERVATION & IMMERSION
  • STRATEGIC INSIGHTS
  • BUILDING A NARRATIVE
  • DESIGNING MOTIFS
  • BRAND VALUES
  • MESSAGING

EXPERIENTIAL

  • DEFINING THE GOAL (WHAT & WHY)
  • DISCOVERING TOUCH POINTS & OPPORTUNITIES
  • IDEATION & NARRATIVE CREATION
  • IMPLEMENTATION

RETAIL CONCEPT

  • RESEARCH (MARKET, LOCATION, COMPETITION)
  • DEVELOPING BUDGET
  • CONCEPT DEVELOPMENT
  • CULTURE & VALUES
  • SIGNAGE & MESSAGING

PRODUCT DEVELOPMENT

  • RESEARCH (MARKET, LOCATION, COMPETITION)
  • FUTURE LEARNING (ZEITGEIST)
  • PRODUCT EXPLORATION & REFINEMENT
  • SCALEABILITY CHECK
  • INGREDIENT IMMERSION
  • PACKAGE RESEARCH
  • LOGISTICS RESEARCH
  • RECIPE DEVELOPMENT & TESTING
  • LEGAL AND UPC LABELING